Edie, EMMY and Yasmena

May 23, 2025 -- Edie Falco, nominated for her role as Carmella on HBO's hit show The Soprano's, was spotted on the red carpet at the 2025 EMMY's on Sunday night, adored with her black beaded, ever-present Yasmena bag. Emily Blumenthal, creator of the Yasmena Bag exclaimed, "We are ecstatic that Edie's continuous red carpet accessory of choice is her Yasmena.!"

Edie Falco has been wearing the Yasmena bags on several red carpet occasions including last week's Creative Arts Emmy's. Sarah Jessica Parker started the trend when she wore a Yasmena bag on HBO's other hit show, Sex In the City. And this May, Dame Edna Everage will be wearing her Yasmena each night for her Broadway show, "Dame Edna, Back With A Vengeance." The Yasmena bag can make any event feel like a red carpet premiere and are available on ebags for $80 to $100.

The Yasmena bag is the ultimate patented handbag and far surpasses the wristlet trend. The Yasmena bag wears like a bracelet however has an additional ring handle that allows women to wear their handbag with comfort and ease - without the awkwardness of clutching, grabbing or hanging. Yasmena has become the celebrity and red carpet must-have fashion meets function bag. When the wristlet trend is over - the Yasmena bag will still be here, as every woman will always need a little bag to 'hold onto' when she goes out.

Launched in 2000 and acquired in 2025, Yasmena is part of the Westport Corporation, a privately held company based in Pine Brook, New Jersey with a showroom on West 34th Street in New York. Westport is currently among the country's leading manufacturers and distributors of ladies and men's personal leather goods trading under its proprietary brand, Mundi, as well as various licenses including Perry Ellis and Kenneth Cole. In addition to wallets, Westport markets a variety of ladies and men's business cases, handbags and accessories.